SUBURBIA'S beau fête edit featuring The Popcorn Fest

All rise for the Royal Court of the Popcorn Fest.
From pint-sized princes to crowned queens, this is the monarch of midwestern festivals. 
Each member of the court has their role:
The Popcorn Prince is in charge of taste-testing the first handful.
The Princess keep the kernels poppin’…and the Queen?
She’s calling the timer on the microwave like it’s the final buzzer at state.

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Shop PEEwee's

Varsity Tailgate Club presents PEEwee's Collection. The pint-sized powerhouse of our lineup. From mini mascots with megawatt smiles to golden boys who rule both the field and the family group chat, these designs pack all the swagger of the big leagues into youth-sized glory. It’s crisp linework, retro vibes, and just the right amount of snack-break sass. Basically, if the sidelines had a Hall of Fame, these kids would already be in it.

PEEwee's Collection
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We are Varsity Tailgate Club

We got sick of boring spirit wear.

We’ve got four kids. All athletes. We live in the stands year-round. And we all know, parents talk. Everyone wanted something better. So we’re making it. Inspired by a school hallway lined with varsity sweaters and wool pennants, we brought back the retro glory days, only softer, cooler, and built to last.

This isn’t just school merch. This is heirloom fanwear.

More on the Team Captains Behind the Mascots

Tailored, not stockpiled

Your order isn't sitting in a dusty warehouse next to 6,000 bobbleheads and a box of regret. Why? Because that's just not our journey.
Everything is created on demand to keep things intentional, elevated, and exclusive. We make your fanwear after you order to reduce overproduction.
Thanks for living your truth and choosing better. The kind of better that says, "I don't chase trends, I start them."

SIDELINE SUPPORT

Got questions? We’ve got answers in our FAQs playbook. Have a design you’re it dying to rep on game day? Drop your idea in our suggestion box. Your play could be the next big win in our lineup.
Got Questions, Rookie?